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Sony A7 IV

The Sony A7 IV is a full-outline framework camera that is great for photography and videography. The camera has incredible picture quality because of the 33 Megapixels. For video accounts, you can depend on 4K quality in 60p. It’s a genuine half-breed camera, meaning you defeat photography and the best of video.

Amazing picture quality

This Sony camera has the Exmor R sensor with 33 MP. With the handling force of the new Bionz XR, the A7 IV conveys brilliant pictures in any circumstance, even in low-light circumstances. A variety of innovative and imaginative modes have been applied to this camera, offering you lively and exact Varieties in each chance, yet in your own style.

Remarkable self-adjust execution

Self-adjust is a section that Sony is known for. With the Sony A7 IV, Sony has made the following stride. The most recent innovation for continuous following and eye self-adjust has been utilized. This time it isn’t just the situation for individuals and creatures, yet additionally permits you to catch the eyes of birds easily, otherwise called 10,000 foot Auto centre. As well as catching the eyes strongly, you can likewise easily follow the creatures while shooting or recording.

During shooting, you have a speed of up to 10 edges each second. The support will be exhausted rapidly, which guarantees that you can catch the best activity minutes that you would rather not miss.

Camera Plan

The lodging of the camera has been refreshed contrasted with its ancestor. The A7 IV highlights a quick and clear 3.69 million dab electronic viewfinder. Also, the LCD screen has been re-established. The screen is currently movable and tiltable and has a touchscreen. Dependability and solace are vital while shooting and recording, which is the reason the camera is outfitted with picture adjustment in the lodging north of 5 tomahawks.

The menu of the A7 mark IV has been refreshed and contrasted with its ancestor. For instance, you can work the menu through a touchscreen, there is a decent revolving handle to switch between photograph/video/S&Q mode and you can stockpile up to two memory cards in the body. This multitude of new elements means you can zero in much more on making!

Shooting with the A7 IV

As a video producer, you can coexist well with the A7 IV! You can film in 4K quality with 60p without pixel blending. This guarantees that you are guaranteed of top quality. What’s more, as an accomplished picture creator, you can decide to film in 10-bit 4:2:2 and exploit the potential outcomes of S-CINETONE/S-LOG 3 picture profiles. This guarantees that you get back home with film commendable pictures and can undoubtedly alter them. You can save your own settings in the menu, like the openness triangle. Yet additionally the settings of the picture profiles in which you film.

Here you likewise have the quick ongoing self-adjust for following moving subjects or the subject’s eyes. Individuals or creatures, it doesn’t make any difference. The A7 IV highlights one-of-a-kind video devices, for example, centre remuneration, computerized sound point of interaction for interfacing proficient sound mouthpieces, and intensity scattering structure. The last option highlight is great assuming you consistently have long recording meetings.

Sony has made many strides in the field of convenience with this full-outline camera, including for videographers. Because of the new body, you currently have the record button on top of the body. This guarantees that you can without much of a stretch begin or stop your accounts. This button is found where your thumb is.

Continuously Associated

Could it be said that you are many times out and about and need to rapidly share records? Forget about it. The camera is not difficult to involve and has speedy choices for sharing your photographs and recordings. Because of the most recent similarity with USB-C Gen 3.2, a super quick Wi-Fi chip and Bluetooth mode, you can right away exchange your photographs and offer them to the world. As well as sharing your pictures, you can likewise make programmed reinforcements on account of the Bluetooth mode, so not any more returning home expecting that your pictures are lost.

You can associate by imparting your pictures to the home front, however, there is something else! You can likewise involve the A7 IV as a streaming camera. You can stream live in 4K 15p or in Full HD 60p without a catch card. This guarantees that as a decoration you are constantly associated with your crowd, any place you are!

Features of the Sony A7 IV:

  • 33 megapixels
  • 4K video recording in 60p
  • Bionz XR processor
  • Real-time tracking
  • Eye autofocus for people, animals and birds (photo and video)
  • Shooting at 10fps
  • Electronic viewfinder with 3.69 million dots
  • 5-axis image stabilization
  • Dial to switch between photo/video/S&Q mode
  • Tilt LCD screen with touchscreen
  • With two SD card ports, one of which is Express compatible
  • 10-bit 4:2:2
  • S-CINETONE/S-LOG 3 picture profiles
  • The record button on top of the housing
  • Wi-Fi, Bluetooth and USB-C Gen 3.2
  • Streaming is possible in 4K 15p and FullHD 60p

Sony FE 24-70mm F/2.8 GM II

The Sony FE 24-70 F/2.8 GM II is a full-frame zoom lens with a large aperture and lightweight. This all-rounder is ideal for the professional videographer and photographer among us!

Excellent results every time
This wide-angle lens is designed for FE-mount cameras. The constant aperture of F/2.8 provides you with consistent performance throughout the zoom range. Thanks to this aperture, the GM2 version also works excellently in low or poor light conditions.

Brightness and contrast, every time!
Do you always struggle with the bright sunlight or backlight when shooting or filming? Then this is now a thing of the past. Thanks to the Nano AR Coating II, you will be helped to minimize ghosting and flare for more colour and contrast neutrality. Especially when you use this Sony G-master for situations with light-sensitive shooting scenarios.

Focus, all over!

The camera focal point is outfitted with new highlights with regard to the self-adjust and other centre choices. This focal point is furnished with another self-adjust framework so you can concentrate much quicker, more definitively and calmer. This is one reason why this focal point is great for videography. Notwithstanding the new self-adjust framework, a direct centre is conceivable, permitting you to encounter insignificant centre breathing while at the same time shooting.

The base centring distance of the 24-70mm GM2 is critical while making lovely pictures. The centre distance is somewhere in the range of 21 and 30 centimetres. Not set in stone by the central length at which you are shooting. With these distances, it is an outright all-rounder for you as a picture producer.
The four XD straight engines guarantee that you are furnished with precise concentration. Moreover, it guarantees that you miss no significant second when you are out and about and offers you the chance to get everything rolling without a centre pooler.

Zoom options at a glance
This minimal long-range focal point is additionally furnished with additional opportunities with regard to zooming. For instance, you can without much of a stretch move the zoom ring so you can rapidly change central length. Also, that is where the new component comes in, on the grounds that you can press the smooth tight button, this button guarantees that the zoom ring moves all the more solidly, making it less simple to move. This is ideal during full-scale photography or videography, for instance.

Smooth bokeh backgrounds
The full-frame lens features a circular diaphragm with 11 diaphragm blades, allowing you to get creative with smooth bokeh.

Light and compact on the road
Do you travel a great deal for your photography and videography work? Then, at that point, this Sony focal point is your new companion. The GM2 is something like 22% lighter than its ancestor and thusly weighs just 695 grams. Likewise, the focal point is planned significantly more minimal than the 24-70 imprint I, on the grounds that with the components of 87.8 x 119.9 mm, this focal point is not difficult to ship in your camera sack to the right area.

More than a lens hood
The focal point hood of this focal point is a unique hood. This is as a matter of fact furnished with a slide so you hold admittance to the activity of your channels, for instance, a polarization channel. This implies you don’t need to eliminate the focal point hood when you need to change channels or change positions.
Choose your favourite settings
The 2470GM2 has two buttons on the focal point that you can tweak to your fundamental settings. For instance, you can switch between self-adjust and manual concentration with one of the buttons. The other button can be utilized to switch with a single tick between quietly or flowing your opening.

Features of the Sony 24-70mm F/2.8 GM2:

  • Zoom lens
  • Lens mount: Sony E
  • Focal length: 24-70mm
  • Maximum aperture: F/2.8
  • Minimum focus distance: 21 to 30 cm
  • Filter size: 82mm
  • Lens structure:
  • Aperture blades: 11
  • Weight: 695 grams
  • Suitable for: videography, macro photography
  • Four XD (Extreme Dynamic) linear motors
  • Dust and water resistant
  • 2 customized buttons: één for autofocus/manual focus and één for aperture
  • Sun hood with slide with which the filters can be operated
  • Lens coating: Nano AR Coating II for reduced flare and ghosting
  • Linear focus ensures minimal focus breathing (ideal for the film)
  • 2 ED elements, two super ED elements, two XA elements and three aspherical elements

Package contents:

  • Sony A7 IV
  • Sony FE 24-70mm F/2.8 GM2
  • Lens hood (ALC-SH168)
  • Lens cap for (ALC-F82S)
  • Rear lens cap (ALC-R1EM)
  • Soft pouch
  • Case strap


    Type of battery
    Battery capacity
    Power supply via USB
    Dust & splashproof
    Warranty period 2 years
    Image stabiliser
    Mirrorless camera model Sony A7 Mark IV
    Screen diagonal (inch) 3.0
    Tiltable screen
    Display type Rotatable and tiltable
    White balance programmes
    Megapixels 33.0
    Supported image formats
    Image processor
    Image File Format JPEG & RAW
    Memory slots
    Memory card included
    Includes lens
    Digital zoom
    Body only
    Number of focal points
    Sensor name
    ISO sensitivity (min)
    ISO sensitivity (max) 51,200
    Anti-dust function
    Type of sensor Full frame
    Lensmount Sony E
    HDMI output
    HDMI connector type
    4K video
    Full HD video
    Maximum bitrate
    FPS in 4K 60
    FPS in Full HD 120


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