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Sony A7 IV + Sony 50mm F1.8 E-Mount Full Frame

The Sony A7 IV is a full-outline mirrorless camera that is great for photography and videography. The picturesque nature of the camera is magnificent thanks to the 33 Megapixels. For video accounts, you can rely on 4K quality in 60p. It’s a genuine crossover camera, meaning you defeat both the photography and the video world.

Breathtaking picture quality

This Sony camera has the Exmor R sensor with 33 MP. With the handling force of the new Bionz XR, the A7 IV conveys magnificent pictures in any circumstance, even in low-light circumstances. A variety of innovative and imaginative modes have been applied to this camera, so you have clear and exact varieties in each shot, however in your very own style.

Unprecedented autofocus performance

Self-adjust is something Sony is popular for. With the Sony A7 IV, Sony has made the following stride. The most recent innovation for constant following and eye self-adjust has been utilized. This time, it’s not just the situation for individuals and creatures, however, you can likewise effectively catch the eyes of birds, otherwise called Higher Self-adjust. As well as pointedly catching the eyes, you can likewise easily follow the creatures while shooting or recording.

While shooting, you have a speed of up to 10 edges each second. The cradle will be discharged rapidly, which guarantees you can catch the very best activity minutes you would rather not miss.

Camera design

The camera lodging has been refreshed and contrasted with its ancestor. The A7 IV highlights a quick and clear 3.69 million speck electronic viewfinder. Furthermore, the LCD screen has been re-established. The screen is presently movable and tiltable and has a touchscreen. Security and solace are vital while capturing and recording, which is the reason the camera is furnished with picture adjustment in the lodging of more than 5 axles.

The menu of the A7 mark IV has been refreshed and contrasted with its ancestor. For instance, you can work the menu through a touchscreen, there is a decent rotational handle to switch between photograph/video/S&Q mode, and you can save to two memory cards in the body. This multitude of new elements permits you to zero in considerably more on making!

Filming with the A7 IV

As a video creator, you can coexist well with the A7 IV! You can film in 4K quality with 60p without pixel combining. This guarantees you are guaranteed top quality. Moreover, as an accomplished videographer, you can decide to film in 10-digit 4:2:2 and exploit the conceivable outcomes of S-CINETONE/S-LOG 3 picture profiles. This guarantees you’ll get back home with film commendable pictures that can undoubtedly be altered. You can save your own settings in the menu, like the openness triangle, as well as the settings of the picture profiles in which you film.

Here as well, you have the quick ongoing self-adjust for following moving subjects or the subject’s eyes. Individuals or creatures, it doesn’t make any difference. The A7 IV elements exceptional video instruments, for example, centre remuneration, a computerized sound point of interaction for interfacing proficient sound mouthpieces, and an intensity scattering structure. The last option highlight is great assuming you have standard long recording meetings.

Sony has made many strides around usability with this full-outline camera, including for videographers. Because of the new body, you presently have the record button on top of the body. This guarantees that you can without much of a stretch begin or stop your accounts. This button is situated on your thumb.

Always connected

Could it be said that you are much of the time out and about and need to rapidly share records? No problem. The camera is not difficult to utilize and has speedy choices to share your photographs and recordings. With the most recent similarity with USB-C Gen 3.2, a super quick Wi-Fi chip and Bluetooth mode, you can in a flash exchange your photographs and offer them to the world. As well as sharing your pictures, you can likewise make programmed reinforcements because of the Bluetooth mode, so not more returning home, concerned you might have lost your pictures.

You can associate by imparting your pictures to the home front, however, there is something else! You can likewise involve the A7 IV as a streaming camera. You can stream live in 4K 15p or in Full HD 60p without a catch card. This guarantees you as decoration are constantly associated with your crowd, any place you are!

Features of the Sony A7 IV:

  • 33 megapixels
  • 4K video recording in 60p
  • Bionz XR processor
  • Real-time tracking
  • Eye AF for people, animals and birds (photo and video)
  • Shooting at 10fps
  • Electronic viewfinder with 3.69 million dots
  • 5-axis image stabilisation
  • Rotary knob to switch between photo/video/S&Q mode
  • Tiltable LCD screen with touchscreen
  • With two SD card ports, one of which is Express compatible
  • 10-bit 4:2:2
  • S-CINETONE/S-LOG 3 picture profiles
  • The record button on top of the housing
  • WiFi, Bluetooth and USB-C Gen 3.2
  • Streaming is possible in 4K 15p and FullHD 60p

Sony 50mm F1.8 E-Mount Full Frame

The Sony 50mm F1.8 E-Mount Full Frame is compact and weighs only 186 grams. It is the ideal lens to always carry with you: a 50mm prime lens with a large aperture is undeniably indispensable for the serious photographer. A newly designed double-gauss optical configuration with an aspherical element minimises spherical aberration and will make every frame clear and sharp. The double-gauss optical configuration reduces field curvature and distortions.

The DC actuator of the lens offers quick, quiet, and accurate autofocus performance. Focussing will always be smooth, whether you do it manually or automatically. A large F1.8 aperture and rounded seven-blade diaphragm create a beautiful bokeh background, bringing your subject to life. By placing a sharply detailed subject in front of a blurred or out-of-focus background, you create images with a deep, dimensional effect.

Features of the Sony 50mm F1.8 E-Mount Full Frame

Lens construction: 6 elements in 5 groupsShortest focus distance: 0.45mRounded seven-blade diaphragm for beautiful depth of fieldCompact, light and easy to transportable-gauss optical configuration filter size: 49mm

Contents of the package
  • Sony A7 IV
  • Sony 50mm F1.8 E-Mount Full Frame
  • Hood (ALC-SH146)
  • Front lens cap (ALC-F49S)
  • Back lens cap (ALC-R1EM)


Type of battery
Battery capacity
Power supply via USB
Dust & splashproof
Image stabiliser
Mirrorless camera model Sony A7 Mark IV
Tiltable screen
Display type Rotatable and tiltable
White balance programmes
Fixed focal length (mm) 50.0
Fixed focal point
Number of aperture blades
Maximum aperture (f) 1.8
Minimum aperture (f)
Fixed aperture zoom lens
Megapixels 33.0
Image processor
Image File Format JPEG & RAW
Memory slots
Memory card slots Dual Card Slot
Lens structure (elements/groups)
Number of focal points
Sensor name
ISO sensitivity (min)
ISO sensitivity (max) 51,200
Anti-dust function
Type of sensor Full frame
Lens mount Sony E (FE)
Filter size (mm) 49.0
Suitable for full frame  
HDMI output
HDMI connector type
4K video
Full HD video
Maximum bitrate
FPS in 4K 60
FPS in Full HD 120
Video resolution 4K UHD


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